The Primacy Effect

The order in which we discover something about a person can also influence its impact. It is often said that first impressions are critical, and a good deal of research bears this out. Studies show that information often has greater impact when presented early in a sequence rather than later. This phe- nomenon is known as the primacy effect.

What accounts for primacy effects? There are two basic explanations. The first is that once perceivers think they have formed an accurate impression of someone, they tend to pay less attention to subsequent information. Thus, when research participants read a series of statements about a person, the amount of time they spent reading each of the items declined steadily with each succeeding statement.

More unsettling is the second reason for primacy, known as the change-of- meaning hypothesis. Once people have formed an impression, they start to inter- pret inconsistent information in light of that impression. Asch’s research shows just how malleable the meaning of a trait can be. When people are told that a kind person is calm, they assume that he or she is gentle, peaceful, and serene. When a cruel person is said to be calm, however, the same word is interpreted to mean cool, shrewd, and calculating. There are many examples to illustrate the point. Based on your first impression, the word proud can mean self-respecting or conceited, critical can mean astute or picky, and impulsive can mean sponta- neous or reckless.

Essay Research Paper
Calculate your paper price
Pages (550 words)
Approximate price: -

Why we are the best

Best Quality Written Papers

Our writers are trained to read and research widely before writing a paper. This ensures that we have the best end product the gives clients the best grades in class.

Qualified and Experienced writers and editors

Once you place your order, we look for writers who match your requirements. All our writers are highly qualified, but we have to make sure the writers handling your papers understand the field very well.

Free Unlimited Revisions

We understand, at some point, the writer might miss a few points, either through error or omission. In such a case, your paper will be revised, free of charge until you get the best quality.

Timely Delivery and 100% Money-Back-Guarantee

Papers are finished before deadline to enable clients have enough time to peruse and read through and see if any amendments are required. If for one reason we cannot meet the deadline, we ask the client for extension, and if not possible, 100% of the money paid is refunded.

Original & Confidential

We have a team of experienced writers who do original papers, without plagiarizing. We also use several tools to make sure the papers are original. We also make sure that we keep client’s information confidential. No third party can access the details of clients.

24/7 Customer Care

You can reach our support team, any time, any day for all round support and assistance.

Try it now!

Calculate the price of your order

Total price:
$0.00

How it works?

Follow these simple steps to get your paper done

Place your order

Fill in the order form and provide all details of your assignment.

Proceed with the payment

Choose the payment system that suits you most.

Receive the final file

Once your paper is ready, we will email it to you.

Ask For Help

It does not only have to be a paper you do not understand that you seek help, but if you have a tight schedule and homework has to be done, we are here to help you.

Essays

Essay Writing Service

Urgency, academic level or complicated papers should not be an issue to you. This is our specialty. Place your order, get in touch with the support team for any assistance, and let our team provide the best quality papers.

Admissions

Admission Essays

You want to apply to your dream college and you have no idea how to go about it? We will help you write an admission letter that will guarantee you admission to the college.

Reviews

Editing and revision papers

You might have done your paper, and you want it polished, or you failed and want it revised, our pool of professional editors will help you achieve the best.

Reviews

Article/Book Review Services

One of the most challenging academic works is article/book reviews. You no longer have to worry about this subject area. We have an able team that will give the best reviews for your work.